Privacy Policy

Privacy Policy

Privacy Policy

Effective date: June 4, 2025

At Giant Labs, we take your privacy seriously. Please read this Privacy Policy to learn how we treat your personal data. By using or accessing our Services in any manner, you acknowledge that you accept the practices and policies outlined below, and you hereby consent that we will collect, use and disclose your information as described in this Privacy Policy. 

Remember that your use of Giant Labs’s Services is at all times subject to our Terms of Use, which incorporates this Privacy Policy. Any terms we use in this Policy without defining them have the definitions given to them in the Terms of Use. 

As we continually work to improve our Services, we may need to change this Privacy Policy from time to time. We will alert you of material changes by placing a notice on the Giant Labs website, by sending you an email and/or by some other means. Please note that if you’ve opted not to receive legal notice emails from us (or you haven’t provided us with your email address), those legal notices will still govern your use of the Services, and you are still responsible for reading and understanding them. If you use the Services after any changes to the Privacy Policy have been posted, that means you agree to all of the changes.

What this Privacy Policy Covers

This Privacy Policy covers how we treat Personal Data that we gather when you access or use our Services. “Personal Data” means any information that identifies or relates to a particular individual and also includes information referred to as “personally identifiable information” or “personal information” or “sensitive personal information” under applicable data privacy laws, rules or regulations. This Privacy Policy does not cover the practices of our website, of companies we don’t own or control or people we don’t manage.

For information on Children’s Privacy in relation to the Giant app please see our Children’s Privacy Notice.

Personal Data

Categories of Personal Data We Collect

This chart details the categories of Personal Data that we collect and have collected over the past 12 months:

Categories of personal
data (and Examples)

Business or Commercial
Purpose(s) for Collection

Categories of Third
Parties With Whom We
Disclose this Personal Data

Profile or Contact Data
such as first and last name,
email, phone number,
and unique identifiers.


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services

  • Corresponding with You


  • Service Providers

  • Advertising Partners

  • Parties You Authorize,
    Access or Authenticate

Identifiers such as cultural
or social identifiers (for example,
being a skateboarder, a
Green Bay Packers fan, an
environmental activist,
religious or philosophical
beliefs, etc.)


  • Providing, Customizing
    and Improving the Services

  • Marketing the Services

  • Corresponding with You


  • Service Providers

  • Advertising Partners

Payment Data such as financial
account information, payment card
type, last 4 digits of payment card,
and billing address, phone number,
and email.


  • Providing the Services


  • Service Providers (specifically
    our payment processing partner)

Commercial Data such as purchase
history and consumer
profiles.


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services

  • Corresponding with You


  • Service Providers

Device/IP Data such as IP
address and type of device/
operating system/browser
used to access the Services.


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services.


  • Service Providers

  • Advertising Partners

Web Analytics such as web
page interactions, referring
webpage/source through which
you accessed the Services,
and statistics associated
with the interaction between
device or browser and the Services.


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services


  • Service Providers

  • Advertising Partners

Consumer Demographic Data
such as age and/or date of
birth, zip code, and gender.


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services


  • Service Providers

  • Advertising Partners

Geolocation Data such as
IP-address-based
location information


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services


  • Service Providers

  • Advertising Partners

Face Data such as uploaded photos.


  • Providing, Customizing and
    Improving the Services

N/A

Sensory Data such as photos of
you and/or of your environment.


  • Providing, Customizing and
    Improving the Services


  • Service Providers

Inferences Drawn From Other
Personal Data Collected
such
as attributes, user behavior, and
predispositions.


  • Providing, Customizing and
    Improving the Services

  • Marketing the Services


  • Service Providers

  • Advertising Partners

Our Commercial or Business Purposes for Collecting Personal Data

  • Providing, Customizing and Improving the Services

    • Creating and managing your account or other user profiles.

    • Processing orders or other transactions; billing.

    • Providing you with the products, services or information you request.

    • Meeting or fulfilling the reason you provided the information to us.

    • Providing support and assistance for the Services.

    • Improving the Services, including testing, research, internal analytics and product development.

    • Personalizing the Services, website content and communications based on your preferences.

    • Doing fraud protection, security and debugging.

    • Carrying out other business purposes stated when collecting your Personal Data or as otherwise set forth in applicable data privacy laws.

  • Marketing the Services

    • Marketing and selling the Services.

    • Showing you advertisements, including interest-based, online cross-context behavioral or targeted advertising.

  • Corresponding with You

    • Responding to correspondence that we receive from you, contacting you when necessary or requested, and sending you information about Giant Labs or the Services.

    • Sending emails and other communications according to your preferences. We provide you with choices regarding the marketing communications you receive. You can unsubscribe from marketing email communications by clicking the unsubscribe link provided in the footer of our emails. If you receive marketing text messages from us, you can opt-out of receiving these messages by replying "STOP". Please note that even if you opt out of marketing communications, we may still send you transactional or administrative messages related to your account or our Services.

Other Permitted Purposes for Processing Personal Data

In addition, each of the above referenced categories of Personal Data may be collected, used, and disclosed with the government, including law enforcement, or other parties to meet certain legal requirements and enforcing legal terms including: fulfilling our legal obligations under applicable law, regulation, court order or other legal process, such as preventing, detecting and investigating security incidents and potentially illegal or prohibited activities; protecting the rights, property or safety of you, Giant Labs or another party; enforcing any agreements with you; responding to claims that any posting or other content violates third-party rights; and resolving disputes.

We will not collect additional categories of Personal Data or use the Personal Data we collected for materially different, unrelated or incompatible purposes without providing you notice or obtaining your consent. 

Categories of Sources of Personal Data

We collect Personal Data about you from the following categories of sources:

You

  • When you provide such information directly to us.

    • When you create an account or use our interactive tools and Services.

    • When you voluntarily provide information in free-form text boxes through the Services or through responses to surveys or questionnaires.

    • When you send us an email or otherwise contact us.  

  • When you use the Services and such information is collected automatically.

    • Through Cookies (defined in the “Tracking Tools, Advertising and Opt-Out” section below).

    • If you download our mobile application or use a location-enabled browser, we may receive information about your location and mobile device, as applicable.

    • If you download and install certain applications and software we make available, we may receive and collect information transmitted from your computing device for the purpose of providing you the relevant Services, such as information regarding when you are logged on and available to receive updates or alert notices.

Third Parties

  • Vendors

    • We may use analytics providers to analyze how you interact and engage with the Services, or third parties may help us provide you with customer support.

  • Advertising Partners

    • We receive information about you from some of our vendors who assist us with marketing or promotional services related to how you interact with our websites, applications, products, Services, advertisements or communications.

How We Disclose Your Personal Data

We disclose your Personal Data to the categories of service providers and other parties listed in this section. Depending on state laws that may be applicable to you, some of these disclosures may constitute a “sale” of your Personal Data. For more information, please refer to the state-specific sections below.

  • Service Providers. These parties help us provide the Services or perform business functions on our behalf. They include:

    • Hosting, technology and communication providers.

    • Analytics providers for web traffic or usage of the site. 

    • Security and fraud prevention consultants.

    • Support and customer service vendors.

    • Product fulfillment and delivery providers.

    • Payment processors.

    • Our payment processing partner Stripe, Inc. (“Stripe”) collects your voluntarily-provided payment card information necessary to process your payment.

  • Advertising Partners. These parties, including ad networks, help us market our services and provide you with other offers that may be of interest to you. 

  • Parties You Authorize, Access or Authenticate

Legal Obligations

We may disclose any Personal Data that we collect with third parties in conjunction with any of the activities set forth under “Other Permitted Purposes for Processing Personal Data” section above. 

Business Transfers

All of your Personal Data that we collect may be transferred to a third party if we undergo a merger, acquisition, bankruptcy or other transaction in which that third party assumes control of our business (in whole or in part). 

Data that is Not Personal Data

We may create aggregated, de-identified or anonymized data from the Personal Data we collect, including by removing information that makes the data personally identifiable to a particular user. We may use such aggregated, de-identified or anonymized data and disclose it with third parties for our lawful business purposes, including to analyze, build and improve the Services and promote our business, provided that we will not disclose such data in a manner that could identify you.  

Tracking Tools, Advertising, and Opt-Out

The Services use cookies and similar technologies such as pixel tags, web beacons, clear GIFs and JavaScript (collectively, “Cookies”) to enable our servers to recognize your web browser, tell us how and when you visit and use our Services, analyze trends, learn about our user base and operate and improve our Services. Cookies are small pieces of data– usually text files – placed on your computer, tablet, phone or similar device when you use that device to access our Services. We may also supplement the information we collect from you with information received from third parties, including third parties that have placed their own Cookies on your device(s). 

Please note that because of our use of Cookies, the Services do not support “Do Not Track” requests sent from a browser at this time.

We use the following types of Cookies:

  • Essential Cookies. Essential Cookies are required for providing you with features or services that you have requested. For example, certain Cookies enable you to log into secure areas of our Services. Disabling these Cookies may make certain features and services unavailable.

  • Functional Cookies. Functional Cookies are used to record your choices and settings regarding our Services, maintain your preferences over time and recognize you when you return to our Services. These Cookies help us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

  • Performance/Analytical Cookies. Performance/Analytical Cookies allow us to understand how visitors use our Services. They do this by collecting information about the number of visitors to the Services, what pages visitors view on our Services and how long visitors are viewing pages on the Services. Performance/Analytical Cookies also help us measure the performance of our advertising campaigns in order to help us improve our campaigns and the Services’ content for those who engage with our advertising. 

  • Retargeting/Advertising Cookies. Retargeting/Advertising Cookies collect data about your online activity and identify your interests so that we can provide advertising that we believe is relevant to you. For more information about this, please see the section below titled “Information about Interest-Based Advertisements.”

You can decide whether or not to accept Cookies through your internet browser’s settings. Most browsers have an option for turning off the Cookie feature, which will prevent your browser from accepting new Cookies, as well as (depending on the sophistication of your browser software) allow you to decide on acceptance of each new Cookie in a variety of ways. You can also delete all Cookies that are already on your device. If you do this, however, you may have to manually adjust some preferences every time you visit our website and some of the Services and functionalities may not work. 

To explore what Cookie settings are available to you or to modify your preferences with respect to Cookies, you can access your Cookie management settings by contacting us. To find out more information about Cookies generally, including information about how to manage and delete Cookies, please visit http://www.allaboutcookies.org/.

Session Replay Technology

We may use session replay technology in order to identify and resolve customer issues, to monitor and analyze how you use our Services, to better understand user behavior, and to improve our Services. By continuing to use the Services, you consent to the use of session replay technology. If you would like to change your settings with respect to session replay technology, you can access your Cookie management settings by clicking contacting us.

Information about Interest-Based Advertisements

We may serve advertisements, and also allow third-party ad networks, including third-party ad servers, ad agencies, ad technology vendors and research firms, to serve advertisements through the Services. These advertisements may be targeted to users who fit certain general profile categories or display certain preferences or behaviors (“Interest-Based Ads”). Information for Interest-Based Ads (including Personal Data) may be provided to us by you, or derived from the usage patterns of particular users on the Services and/or services of third parties. Such information may be gathered through tracking users’ activities across time and unaffiliated properties, including when you leave the Services. To accomplish this, we or our service providers may deliver Cookies, including a file (known as a “web beacon”) from an ad network to you through the Services. Web beacons allow ad networks to provide anonymized, aggregated auditing, research and reporting for us and for advertisers. Web beacons also enable ad networks to serve targeted advertisements to you when you visit other websites. Web beacons allow ad networks to view, edit or set their own Cookies on your browser, just as if you had requested a web page from their site. 

Data Security

We seek to protect your Personal Data from unauthorized access, use and disclosure using appropriate physical, technical, organizational and administrative security measures based on the type of Personal Data and how we are processing that data. You should also help protect your data by appropriately selecting and protecting your password and/or other sign-on mechanism; limiting access to your computer or device and browser; and signing off after you have finished accessing your account. Although we work to protect the security of your account and other data that we hold in our records, please be aware that no method of transmitting data over the internet or storing data is completely secure.

Data Retention

We retain Personal Data about you for as long as necessary to provide you with our Services or to perform our business or commercial purposes for collecting your Personal Data. When establishing a retention period for specific categories of data, we consider who we collected the data from, our need for the Personal Data, why we collected the Personal Data, and the sensitivity of the Personal Data. In some cases we retain Personal Data for longer, if doing so is necessary to comply with our legal obligations, resolve disputes or collect fees owed, or is otherwise permitted or required by applicable law, rule or regulation. We may further retain information in an anonymous or aggregated form where that information would not identify you personally. 

For example:

  • We retain your profile information and credentials for as long as you have an account with us.

  • We retain your payment data for as long as we need to process your purchase or subscription.

  • We retain your device/IP data for as long as we need it to ensure that our systems are working appropriately, effectively and efficiently.

Contact Information

If you have any questions or comments about this Privacy Policy, the ways in which we collect and use your Personal Data or your choices and rights regarding such collection and use, please do not hesitate to contact us at:

  • Email:  support@giant.org

  • Address:  3145 Geary Blvd. #750, San Francisco, California  94118

Children’s Privacy Notice

The Giant app is owned and operated by Giant Labs. Our Giant app is designed for children with the aim of making learning fun through personalized stories, conversations and memories.

  • Information we collect from children

  • Information we collect from parents

  • Kids Privacy Assured Program

  • Service Providers we work with

  • How long we keep your information

  • Disclosure of information

  • Links

  • Security

  • User data deletion

  • Contact Us

Information We collect From Children

Giant does not actively collect any personal information from children. When using the ‘TalkTime’ feature to have live, friendly, conversations with AI characters Giant processes voice data from the user. This voice data is never stored and is not used for any other purposes.

Giant collects non-personal analytics data from users of our mobile app to monitor performance and improve the service.

Information We Collect from Parents

In our Giant mobile application, parents are asked to provide the first name, month and year of birth, pronouns, and eye color of children they wish to create profiles for. Giant also requests a photo of the child which is solely used to create the child’s cartoon avatar which personalises their experience in the app. The input image is never stored and is immediately deleted after the avatar is generated.

Giant collects a parent name, email address, and optionally a phone number, when parent’s create their account. Giant uses this information to provide the parent with notice of what their child can do in the app, our data practices, and obtain parental consent for the child to use the app. If the parent does not provide consent within 48 hours, or opts out, Giant deletes all the information provided by the parent.

Giant collects non-personal analytics data from users of our mobile app to monitor performance and improve the service.




Kids Privacy Assured by PRIVO: COPPA Safe Harbor Certification

Giant is a member of the PRIVO Kids Privacy Assured COPPA safe harbor certification Program (“the Program”). The Program certification applies to the digital properties listed on the certification page that is viewable by clicking on the PRIVO Seal. PRIVO is an independent, third-party organization committed to supporting online services to safeguard children’s personal information collected online. The PRIVO COPPA safe harbor certification Seal posted on this page indicates Giant has established COPPA compliant privacy practices and has agreed to submit to PRIVO’s oversight and consumer dispute resolution process. If you have questions or concerns about our privacy practices, please contact us at +1 707-653-5301 or support@giant.org. If you have further concerns after you have contacted us, you can contact PRIVO directly at privacy@privo.com

Service Providers we work with

Giant uses the following service providers in relation to children to help us provide the best possible experience to users. These service providers do not share user data with any other third parties.

Vapi to provide our ‘Call a character’/ ‘TalkTime’ feature in our app. Voice data is not stored or used for any other purposes. Giant temporarily retains text transcripts of conversations for content moderation and to improve the feature.

Mixpanel is used for in-app analytics. No personal data is collected by Mixpanel.

Sentry provides performance monitoring and error reporting in our app. No personal data is collected by Sentry.

Supabase is Giant’s database provider and securely stores all information Giant collects from both children and adults. Supabase does not share user data, or use Giant’s information for any other purposes.

xAI – Giant uses xAI to help generate the cartoon avatars which personalise the app experience for children. The input images are never stored, and xAI does not use the data for any other purpose, such as model training.

If you have any questions about the use of these service providers, please contact us at support@giant.org.‍

If you are a parent or guardian and wish to review, access, or have your child’s information deleted, please contact us at support@giant.org.

How Long We Keep Your Information

We retain Personal Data about you for as long as necessary to provide you with our Services or to perform our business or commercial purposes for collecting your Personal Data. When establishing a retention period for specific categories of data, we consider who we collected the data from, our need for the Personal Data, why we collected the Personal Data, and the sensitivity of the Personal Data. In some cases we retain Personal Data for longer, if doing so is necessary to comply with our legal obligations, resolve disputes or collect fees owed, or is otherwise permitted or required by applicable law, rule or regulation. We may further retain information in an anonymous or aggregated form where that information would not identify you personally. 

Disclosure of Information

We may disclose your personal information if required by law or in the event of a company sale or proposed change of ownership. We may also disclose it to protect Giant’s rights and properties or to investigate fraud or intellectual property infringement.

If you are a parent and would like to review or have your child’s data deleted please contact us at support@giant.org

If you would like more information on our privacy practices, please contact us at support@giant.org

Security

We seek to protect your Personal Data from unauthorized access, use and disclosure using appropriate physical, technical, organizational and administrative security measures based on the type of Personal Data and how we are processing that data. You should also help protect your data by appropriately selecting and protecting your password and/or other sign-on mechanism; limiting access to your computer or device and browser; and signing off after you have finished accessing your account. Although we work to protect the security of your account and other data that we hold in our records, please be aware that no method of transmitting data over the internet or storing data is completely secure.

Contact Us

If you have any questions or comments about this Privacy Policy, the ways in which we collect and use your Personal Data or your choices and rights regarding such collection and use, please do not hesitate to contact us at:

  • Email:  support@giant.org

  • Address:  3145 Geary Blvd. #750, San Francisco, California  94118

  • Phone number: +1 707-653-5301